In this period we are in, we wake up with a new hope every day. Sustainability is the only solution for us to add value to our lives, respect nature, and protect the values of the Earth and nature. In this collection, we were inspired by unique plants growing in nature. These plants, which will be reborn in a cleaner nature, once again reminded us of the importance of respecting the Earth and nature. We must be aware of the responsibilities we assume towards our environment every moment we produce and live. It is in our hands to prevent this pollution in our environment! As Fera, we prioritize quality and sustainability in all our work, while maximizing our recycling rates in fabric and yarn production, and aiming for all our qualities to be recycled fabric. As we progressed towards our goals, we used quality environmentally friendly raw materials with less water and less energy. We are hopeful for the future, we are reborn to live a better life in nature! ‘
Colors surround us and play an important role in our lives. Millions of colors in nature and around us have their own meanings. Colors have the power to express excitement, movement, emotions and reflect reality. For this reason, the color preferences in the clothes we wear are important to us. Even though the first color that comes to mind when it comes to jeans is indigo/blue, we see that new colors and tones are now affecting Denim. In addition to the wide color palette, unique and randomly washed jeans, which we play with effects, are also taking place in trends. Colored denim, which plays an important role for the denim and youth market, is always beyond the limits for innovation…
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‘Technology – Retro,
In this period we are in, we wake up with a new hope every day. Sustainability is the only solution for us to add value to our lives, respect nature, and protect the values of the Earth and nature. In this collection, we were inspired by unique plants growing in nature. These plants, which will be reborn in a cleaner nature, once again reminded us of the importance of respecting the Earth and nature. We must be aware of the responsibilities we assume towards our environment every moment we produce and live. It is in our hands to prevent this pollution in our environment! As Fera, we prioritize quality and sustainability in all our work, while maximizing our recycling rates in fabric and yarn production, and aiming for all our qualities to be recycled fabric. As we progressed towards our goals, we used quality environmentally friendly raw materials with less water and less energy. We are hopeful for the future, we are reborn to live a better life in nature!
'Freedom,
Dancing for hours? take a walk? Maybe just relaxing at home. All this lifestyle has one thing in common: freedom of comfortable movement! Even though we like to travel and have fun, we also like to stay at home sometimes. This indicates our fondness for comfort. Jeans that we can wear comfortably in all living spaces, with a softer touch and unlimited movement, will keep up with these lifestyles. While these jeans, which we wear at all hours of the day, allow us the freedom of movement we wish, they eliminate the size problem by fitting more than one body different from itself with their high flexibility feature. Thus, it helps brands minimize size categories.
'Jean is a Rule,
Everyone and everything has its own rules. But jeans know no rules! Jeans, which we can now use comfortably even in business meetings, have become an indispensable part of our lives. Jeans provide us with ease of use in every way, with the comfort and touch of the Comfort fabric quality and the variety of washing options suitable for the classic look. It is a basic rule to wear jeans with different styles and rich washing options at every moment and hour of our lives!
‘From Black to Black,
Although black has meant different things to everyone from past to present, it is one of the colors that has the same indispensable place. Black, which stands as a dot at the end of the color palette, is actually always among our top choices. In addition to his young, dynamic and rebellious expressions, he also emphasizes his simple, noble and classic clothing style. We love the black color jeans that we can easily combine and choose in any environment! Denim’s durable structure, comfortable wearing style and different washing options make it easy to wear in every season and in every environment.